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My kids inspired me to invent board game

Defending their territories – Oliver Sibthorpe with his son, Jack, seven, playing a game of KingBrick Defending their territories – Oliver Sibthorpe with his son, Jack, seven, playing a game of KingBrick

A CREATIVE dad-of-three has invented a board game – and won a top industry award for his efforts.

Oliver Sibthorpe, 34, is the brains behind KingBrick, which took four years to come to fruition.

Mr Sibthorpe, who works at Homebase in London Road, Southend, now wants to turn his creation into a business.

And his dream has moved a step closer after the game won the best family game award at the UK Games Expo, in Birmingham.

Mr Sibthorpe said his inspiration came from the love of playing games with his children – Megan, 11, Jack, seven, and James, three.

He said: “I have always had a passion for playing games, all different types of games, and then I came up with this idea.

“It’s a bit like chess and all about defeating your opponents’ bricks by knocking them off the board.

“On one level, it appeals to youngsters for the enjoyment of flicking your bricks to get your opponent’s bricks off the board, and it works for adults, too, as there is another, more strategic level.”

Mr Sibthorpe, of Gainsbor-ough Drive, Westcliff, has ploughed £4,000 of his savings into developing the game.

But after making pretty much all the components himself up to now, he is desperate to attract support from businesses to mass market his concept.

Once Mr Sibthorpe produced a few boards, it started attracting interest from his friends, and friends of his children.

He said: “It took me quite some time getting the bricks right and getting the right materials.

“In the end, I found a company in China which moulds the pieces from polypropylene plastic at a good price.

“It means the bricks are lightweight, which is ideal for the game.

“It has taken a while and has been a labour of love, but it’s proving really popular and I hope to make a real success of it. It’s at a stage now where I want to take it to the next level.”

After working tirelessly to develop the game, Mr Sibthorpe decided to exhibit at the UK Games Expo after advice from a fellow games inventor, Colin Leaman.

Mr Sibthorpe met Mr Leaman, who created his own board game, Treasure Chase, on an internet forum for gamers.

He said: “The expo was a great success. We sold out of our stock of 50 by the second day and started taking orders.

“We could have taken 100 at least and we have loads more orders to fulfil, which I’m working on now.”

Mr Sibthorpe said he couldn’t thank his friends and family enough for their help with the project.

His brother Gary, 37, from Bournemouth, Dorset, and sister Suzi, 28, from London, helped with testing, developing and designing the game and preparing him for the expo.

Mr Sibthorpe has also had help from his friend Tony Bradon, from Westcliff, who has done the artwork.

The next stop for the game is to get it onto High Street shelves.

He added: “I’m not at the stage yet where I can give up the day job, but that’s the dream.”

For more information, or to order a copy of the game, visit www.kingbrickgame.com

Comments(11)

emcee says...
12:52pm Tue 5 Jul 11

Good luck to the man. However, in this day and age of computer games, new board games are extremely hard to get off the ground. Selling a few hundred via a trade show and getting it on the shelves in High Street shop will not be enough to ensure it is a success. Thousands, upon thousands will need to be ploughed into publicity and advertising to stop it being just another game on the shelves and a five minute wonder.

Mr Chips says...
1:09pm Tue 5 Jul 11

I wish Mr Sibthorpe all the best, however I agree with emcee above, it's unlikely to get off the ground. I'm glad he said he's not given up his day job!!!

Alice in Her Own Land :P says...
1:22pm Tue 5 Jul 11

My daughter suggested we played games last evening, so with the tv and laptop switched off, we spent a couple of hours playing "Guess Who" and "Yahtzee" which we haven't played in ages. Great fun!!

jubbly says...
1:24pm Tue 5 Jul 11

Good Luck and well done.

andyh says...
1:29pm Tue 5 Jul 11

There are a small number of full-time games designers in the world. Two of them - Reiner Knizia and Martin Wallace are resident in the UK. Other than the occasional game that does get taken-up by big retailers such as Waterstones and Toys 'r Us most "gamers" games have worldwide sales in the low thousands.
If Mr Sibthorpe wants to get into the international markets he will either have to get exceptionally lucky with viral marketing or go to the biggest international games show (late October in Essen, Germany) and hope that his product is noticed in the context of something like 200 new games. If he manages to get the German equivalent (Spiel des Jahres) of his UK Games Expo award he could reasonably hope for sales two orders of magnitude greater than otherwise likely.

Mudlark1 says...
1:51pm Tue 5 Jul 11

Thats the beauty of gaming now days, if its a game that can be played by a group of people then there is no reason a software online multiplayer version can not be developed. Kids go mad for multiplayer games, just take a look at facebook and see for yourselves the games played online, The developers of these games make a fortune there is no reason this one could not follow suit if its s attractive as he claims.
Good luck to him..

Mudlark1 says...
1:56pm Tue 5 Jul 11

Then there is the Wii, xbox, etc, how many families get the Wii out and play family games, personally if he has a business brain he would target the console gaming developer. Thats where the money is.

charlieN says...
4:08pm Tue 5 Jul 11

Well done Oly!!!!!!

andyh says...
4:51pm Tue 5 Jul 11

Mudlark1 wrote:
Then there is the Wii, xbox, etc, how many families get the Wii out and play family games, personally if he has a business brain he would target the console gaming developer. Thats where the money is.
Or the "i---- app" - the per-sale profit may be 2% of that for the wii, but the sales are probably 1000x or more.
(and the development platform costs £1000 instead of £100,000)

lost_scotsman says...
10:47am Wed 6 Jul 11

Good luck - had a quick look at the games website. looks like the game could turn into some sort of craze given the right publicity. I hope it all works out. its nice to see this sort of enthusiasm.

JP1982 says...
12:29pm Wed 6 Jul 11

Good work! Its admirable to go out of your way to create something

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