TRADERS have condemned a report claiming Rayleigh High Street is one of the “least healthy” in the country.

The 2019 Vitality Index claims the town is struggling more than most.

But that’s certainly not the case, according to those who trade there.

Julie Harrow, 30, a salon owner, said: “We have a good mix of shops and restaurants here so I am surprised by this.

“I don’t think we are struggling at all as a high street.”

Barry Humphreys, 50, who runs a cafe in the high street, said shoppers are always in good spirits - and doesn’t understand where how the research arrived at this claim.

He said: “I think business rates are an issue, but that’s a universal problem, that’s the only hardship I face with my trade.

“I think we have a very good high street and am surprised it’s one the least healthy.

“I would also like to see a community events space and or area.”

Tracy Harris, 44, a clothes shop manager, feels the mix of shops keeps customers happy and coming back.

She said: “I’ve worked here for about ten years and yes we’ve see changes, online shopping has affected everyone.

“I think we have an attractive looking high street which is very important.”

The vitality index determines “retail health” based on a number of factors, including the level of retail vacancy, the number of so-called undesirable tenants like money lenders and the fit between the retail stock in the town and catchment shoppers.

The list has been published as Prime Minister Boris Johnson announced the second phase of the Future High Street Fund, a £1 billion investment available to 100 towns to submit plans for the reinvention of their high streets.

Shaun Scrutton, the Rochford District Council’s managing director, isn’t convinced either.

He said: “The council simply does not recognise this assessment of our vibrant and busy town centre.

“With a busy weekly market and a high street which offers consumers national and independent retail chains, Rayleigh continues to be a very popular location for shoppers.

“With Rayleigh Museum, Rayleigh Windmill and Dutch Cottage at the heart of the town centre, a visit here also offers a unique insight into local history, with famous historic landmarks very visible for all to see.”